Online Marketing Manager Resume
This is a free Online Marketing Manager Resume example that covers objectives and tips to gets you the best job. This professional resume template with action words will help you in writing perfect CV for the desired Online Marketing Manager Job.
Online Marketing Manager Job Description
- Manage development and implementation and evaluation of Online marketing communications, strategy and plans.
- Responsible for online advertising initiatives (graphical and search).
- Collection and reporting of marketing performance data on a weekly basis.
- Manage all aspects of the creative development process to deliver best in class communications as needed for execution of online marketing plans.
- Continually evaluate new media and advertising opportunities and refine plans as needed.
- Develop and manage new channels of customer acquisition such as Affiliate Programs & Email marketing programs to cost-effectively increase revenue.
- Work closely with other marketers on the Hotels.com Online Marketing team including SEM and SEO manager.
- Work closely with product and merchandising team to maximize campaign effects.
Sample Online Marketing Manager Resume Template
Contact information
In this section you have to include your Name, current home address, Mobile telephone number, Landline telephone number and your personal email address which is currently used.
- Full name
- Present and permanent addresses
- Telephone numbers
- Email address
Professional or career objective
Your objective is the one that clearly underlines your aims and aspirations in that profession. For example a Marketing Graduate will have to write an objective which is concise and precisely speaks about his role that he wants to play in the Organization.
Sample Objective for Online Marketing Manager
To obtain a responsible and challenging position with a progressive company where my work experience will have valuable application and utilization of my opportunity for advancement.
Career Achievements
If you have any major Career Achievements or any Appreciation then this is the section where they should be listed. For Example a Online Marketing Manager can add his/her career achievements like,
- Recognized by Central Parking company management in 2005 awarded most improved Manager.
- Worked with International team on development of exports/imports of materials for Salt lake city winter Olympic games 2002
- Trained company personnel and clients on computer specific system, along with installing and troubleshooting all software issues for Midwest region
- Received numerous letters of recommendation, and appreciation from customers, and management.
Experience
Previous work experience plays an important role while applying for a Job and hence it should be well presented in the resume. Most of the questions during your resume will be related to the previous job that you had and hence you should be well prepared for it. You should begin with putting the name of the organization that you worked for, the duration of your work and the post or the designation at which you were working. After this, you can effectively place points in a bulleted format that talk about the responsibilities and the achievements that you may have achieved during your stay at the previous organization. The work experience of an experienced Online Marketing Manager applying for a job would look like,
Online Marketing Manager
Musicindia.in, Bombay, 2006-Present
- Sales: Developed customer base and evangelized the internet as a viable medium at a time when it was unchartered territory. Worked with clients to find advertising solutions across the site platform. Sales goals were achieved 100% of the time.
- Sales Strategy: worked directly alongside Account Executives and Operations to create strategic sales partnerships and develop integrated marketing strategies with major clients such as GM, Nestle Purina, Frito-Lay, Leo Burnett, Kellogg´s and Cadbury Schweppes. Our team took a consultative selling approach when working with our strategic advertising partners by with the client, their agencies and multiple entities within the organization allowed us a collaborative effort in solving for the clients objectives and goals.
- Strategic Sales Events: created and produced third party consulting events for company’s strategic partners. Responsibilities included – creation of event content, selection of participants based on client need, organization of all participants, site logistics and onsite execution. Average ROI on these events was approx. $3 million per event.
- Trade Marketing Events: Planned, directed, and implemented companies corporate and trade marketing event strategy as part of the overall marketing goals to support the sales team, develop the company brand identity, and expand music India’s presence in the market. Executed all logistical requirements for events which include coordination of site contracts, attendee registration & management, management of F&B, management of AV requirements, onsite supervision, managing product orders, shipping materials, staffing and pre-con meetings.
- Consumer Trends & Research: responsible for capturing information and research on consumer behavior and trends via trade publications and associations (eMarketer, Mediapost, etc.),internal company data, third-party researchers (ComScore, MRI, @plan, Forrester). After evaluation, responsible for evaluating and reporting to sales strategy team.
- Brand Management: conceptualized, produced and enforced music India’s visual identity. Provided branding direction and developed and executed brand marketing programs in order to increase awareness in the field.
- Corporate Events and Client Hospitality- managed large-scale company-sponsored hospitality programs, meetings, social occasions and entertainment for clients, consumers and other strategic partners to build our relationships and establish benchmarks for corporate event quality and ROI impact.
Marketing Manager
Radio Shack Corp., Bombay, 2005-2006
- National Promotions: created and managed national promotions. Worked with OEM´s, movie studios, sports franchises, radio stations, McDonalds and other partners to create national cross-promotions to increase brand awareness and sales for the Incredible Universe chain.
- Event creation and management: produced large-scale branded marketing events onsite at retail locations nationally. Worked with store marketing directors to provide direction on corporate initiatives and marketing strategies and instruction on implementing in the field.
- Corporate Sponsorships Management: evaluated sponsorship opportunities, conceptualized, negotiated and executed multiple sponsorship agreements with a variety of partners nationally, including the NBA, NFL, NHL and The Phoenix 500 Air Show.
Promotions Coordinator
Young Country Radio, Bombay, 2004
- Event coordination: coordinated event logistics and details for station and sales events, coordinated station contests, scheduling and assigning tasks to part-time staff, worked with sales team and clients for event logistics and contesting. Coordinated various marketing promotion/events; monitoring timelines, ensuring all materials were created, ordered and delivered for off-site events.
Education and Certification
The academic details need to be mentioned in a tabulated format with respect to the degrees or the courses that the candidate would have undertaken in the past. The latest degree or course comes first followed by the last completed course and hence forth going backwards. For example a Online Marketing Manager who has completed post graduation or graduation course is applying for a Job or to a company or an organization then his/her details would be like,
- Diploma in Online Marketing
Rohatak University,Rohatak,2000
- B.Com.
Rohatak University,Rohatak,1997
Honors
If you have won any competitions national or international then they could also be highlighted here. For example a Online Marketing Manager could lay stress on any exams that he may have given or any seminars or conferences attended. If you are a part of any honorary society or any nonprofit organization then that could also be added here.
The honors and the activities section of a Online Marketing Manager would look like,
- Certified HTML Developer
- Member of Google AdWords Professional.
- Class valedictorian and recipient Rector Prize for academic excellence.
References
The References are generally required so that your present employer can gauge you through the eyes of the people who you were associated with or have worked for. So your teachers or college professors’ details could be placed here. Or your past employer who you would have worked under can also be used as a reference. Ensure that the people whose names you enter know you well and do inform them that you are placing their names as reference because many companies call to confirm. For example the references section of a Online Marketing Manager could also look like,
Mr.Abc Def
Sr. Manager
Soman Systems
abc@iiijjkk.com
Salary Range of a Online Marketing Manager
- The average salary received is approximately Rs. 45000 per month. This works out to an annual pay package of 4.2 Lakhs per annum CTC.
- The salary from an American perspective works out to be $10500 per Month.
Note: This salary may be variable and it may change from organization to organization.
Frequently asked Online Marketing Manager Interview Question
- Does my Shareware program have a future, and how should I market it?
- How do I filter and reroute web traffic to internal network?
- What is an average CPM ad revenue rate for travel related sites?
- Why Does Flash Movie Work at Home and Then Fail When Tested At Work in Same Browsers?
- How to get rid of popp-up sites http://gg91mm.cn and www.freedh.com completely?
- What is the best way to manage ads in email newsletters?
