Internet Marketing Manager Resume
This is a free Internet Marketing Manager Resume example that covers objectives and tips to gets you the best job. This professional resume template with action words will help you in writing perfect CV for the desired Internet Marketing Manager Job.
Internet Marketing Manager Job Description
- A deep understanding of marketing communications strategy and various advertising models.
- Crave for creativity and graphic designing skills.
- In-depth knowledge of HTML coding, Cascading Style Sheets for effective web publishing, and search engine optimization for web marketing.
- Full command on designing software’s such as Adobe Photoshop and Macromedia Dreamweaver Prepares for engagement reviews and quality assurance procedures.
- Generating new business for website development, customized software development and BPO services.
- Management Graduate with IT Skills, aggressive attitude, strong work ethics and relationship building skills.
- Candidate should have exceptionally good English Communication skills and willingness to accept challenges
Sample Internet Marketing Manager Resume Template
Contact information
In this section you have to include your Name, current home address, Mobile telephone number, Landline telephone number and your personal email address which is currently used.
- Full name
- Present and permanent addresses
- Telephone numbers
- Email address
Professional or career objective
Your objective is the one that clearly underlines your aims and aspirations in that profession. For example a Marketing Graduate will have to write an objective which is concise and precisely speaks about his role that he wants to play in the Organization.
Sample Objective for Internet Marketing Manager
To obtain a responsible and challenging position with a progressive company where my work experience will have valuable application and utilization of my opportunity for advancement.
Career Achievements
If you have any major Career Achievements or any Appreciation then this is the section where they should be listed. For Example a Internet Marketing Manager can add his/her career achievements like,
- Drove a 30% increase in online sales revenue in 12 months.
- Generated $1.5 million in new revenue after 12 months.
- Transitioned 25% of trial users to paid subscribers and doubled website traffic.
- Cut promotional costs 25% while improving ROI campaign performance.
- Expanded the customer base 3%
- Received numerous letters of recommendation, and appreciation from customers, and management.
Experience
Previous work experience plays an important role while applying for a Job and hence it should be well presented in the resume. Most of the questions during your resume will be related to the previous job that you had and hence you should be well prepared for it. You should begin with putting the name of the organization that you worked for, the duration of your work and the post or the designation at which you were working. After this, you can effectively place points in a bulleted format that talk about the responsibilities and the achievements that you may have achieved during your stay at the previous organization. The work experience of an experienced Internet Marketing Manager applying for a job would look like,
INTERNET MARKETING MANAGER
OAG Worldwide, Banglore, 2003 to Present
- Developed and implemented global internet marketing strategies for the launch of a new data solution product line targeting airline passengers, business consultants, and Fortune 1000 companies.
- Optimized performance for search engine marketing, affiliate marketing, network banner advertising, and e-mail strategies via aggressive web analytics.
- Created success metrics to evaluate traffic, order conversion while meeting cost per acquisition budget.
- Collaborated with ad sales team; created a new revenue stream and optimized profitability across multiple websites by deploying an online advertising program targeting national hotels.
- Collaborated with hospitality partners to develop a multi-channel lead generation program to maximize the growth of a new data wholesale market segment.
- Devised testing strategies to increase response capture through keyword bidding technology and optimization, multi-variable testing, external e-newsletters, white papers, and online events for each market segment.
- Achieved 54% ROI after 18 months.
- Established a global Internet council to increase the acquisition and conversion of site visitors; enhanced campaign landing pages, spearheaded website redesign optimization, content integration, site navigation and usability across all business and consumer websites.
- Devised data analytic methods for improving creative testing, premium incentives, promotions and media selection strategies for customer acquisition and retention direct mail and e-mail programs.
- Implemented customer retention/loyalty initiatives featuring priority membership and reward programs. Secured partner offers for consumer products, car rentals, and hotel and airline accommodations.
AREA MARKETING DIRECTOR
GAB Robins, Delhi, and 2000 to 2002
- Managed national field marketing, print advertising, direct response, and lead generation, telemarketing, and pre/post event promotions for a $400-million insurance outsourcing and software corporation. Assumed increased market planning responsibilities for 60 branch locations.
- Spearheaded the successful launch of Internet-based financial software targeting Fortune 500 companies.
- Produced $1 million in revenue in the first 12 months.
- Created a customer/prospect database segmentation system to drive integrated direct response marketing, telemarketing, and lead generation programs.
- Boosted sales of national insurance outsourcing services 12% after 18 months.
- Directed a team of senior managers in deploying new sales force automation and online customer satisfaction programs across all business units.
- Increased customer retention 10% within the first 12 months.
REGIONAL MARKETING MANAGER
Vasu Insurance Company, Delhi, 1998 to 1999
- Held complete responsibility for the development and management of customer marketing retention strategies for an international business insurance portfolio representing $30 million in revenue. Provided leadership to a team of six marketing and sales personnel.
- Administered product cross-promotional programs representing direct mail and telemarketing.
- Received national recognition for the programs and implemented them nationwide.
- Successfully launched a health services program targeting national employers
Education and Certification
The academic details need to be mentioned in a tabulated format with respect to the degrees or the courses that the candidate would have undertaken in the past. The latest degree or course comes first followed by the last completed course and hence forth going backwards. For example a Internet Marketing Manager who has completed post graduation or graduation course is applying for a Job or to a company or an organization then his/her details would be like,
- M.B.A., Integrated Marketing Communications
Hyderabad Tech. University, Hyderabad, 1999
- B.A (Business Administration)
Community college of Mumbai, Mumbai, 1997
Honors
If you have won any competitions national or international then they could also be highlighted here. For example a Internet Marketing Manager could lay stress on any exams that he may have given or any seminars or conferences attended. If you are a part of any honorary society or any nonprofit organization then that could also be added here.
The honors and the activities section of a Internet Marketing Manager would look like,
- Winner of three major awards from Sony Video School.
- Member of Indian Internet Marketing Association.
- “Employee of the year” Award by OAG Worldwide,2005
References
The References are generally required so that your present employer can gauge you through the eyes of the people who you were associated with or have worked for. So your teachers or college professors’ details could be placed here. Or your past employer who you would have worked under can also be used as a reference. Ensure that the people whose names you enter know you well and do inform them that you are placing their names as reference because many companies call to confirm. For example the references section of a Internet Marketing Manager could also look like,
Mr.Abc Def
General Manager
OAG Worldwide
abc@iiijjkk.com
Salary Range of a Internet Marketing Manager
- The average salary received is approximately Rs. 27000 per month. This works out to an annual pay package of 3 Lakhs to 3.25 Lakhs per annum CTC.
- The salary from an American perspective works out to be $9800 per Month.
Note: This salary may be variable and it may change from organization to organization.
Frequently asked Internet Marketing Manager Interview Question
- How to create HTML email newsletter within outlook? Add-in?
- What three words best describe your company’s brand?
- How would you improve your company’s supply chain to better deliver these three attributes? Be specific.
- What is Internet Marketing define in your own language?
- How will you justify your Cost to Company?
- Why should we take you?
- How our company will help you to fulfill your career objectives?
- What type of performance problems have you encountered in people who report to you, and how did you motivate them to improve?
